Archive for the ‘Entertainment & Sports’ Category


Footballers: sportsmen or “brands”?

Every summer there are endless stories, true or rumors, with respect to footballers or coaches transfers. Kaká, Ribery, Buffon, Ronaldo are just few names with a multi-million price tag attached to them. 30m, 80m or 100m would never be spent in other industries just to sign-in an employee, especially one with potentially 5-10 years of [...]